2013 Agenda

Southeastern Conference Communicators Association Annual Conference
@Texas A&M University
June 9-11, 2013

#SECCA13 (hashtag for conference)

Conference Theme: The Intersection of Academics and Athletics

Sunday, June 9

2:30 p.m. – 5 p.m. Check-in and Conference Registration
Hospitality Suite Open
College Station Hilton & Conference Center
801 University Drive East | College Station, TX 77840 | (979)693-7500

2:45 p.m. Shuttle departs College Station Hilton for Bush Library & Museum

3 p.m. (Optional) Private Reception and Tour of Bush Presidential Library & Museum

4:15 p.m. Shuttle departs Bush Library for College Station Hilton

5:45 p.m. Shuttle departs College Station Hilton for Traditions Club

6 p.m. Opening Reception
Traditions Club
3131 Club Drive | Bryan, TX 77807 | (979) 779-1007


7 p.m.Dinner
Welcome: Jason Cook, Texas A&M Vice President for Marketing & Communications

Remarks: Dr. R. Bowen Loftin, Texas A&M President

9 p.m. Shuttle departs Traditions Club for College Station Hilton

9:15 p.m.  Hospitality Suite Open/Optional Activities

Monday, June 10

7:30 a.m. – 8:30 a.m. Breakfast Buffet at Bell Ranch Steakhouse or Casual Breakfast at Saved by the Bell Coffee House at College Station Hilton & Conference Center

8:30 a.m. Shuttle departs College Station Hilton for Clayton W. Williams, Jr.  Alumni Center

8:45 a.m. – 9 a.m. Light Breakfast at Conference Session
Clayton W. Williams, Jr. Alumni Center, Zachry Family Room

8:45 a.m. – 9 a.m. Welcome & Introductions
Jason Cook, Texas A&M Vice President for Marketing & Communications
Greetings

Porter Garner, The Association of Former Students President and CEO

9 a.m. – 10:15 a.m.School Spirit: Enhancing the Game-Day Atmosphere to Include Academics

10:15 a.m. – 10:30 a.m.BREAK

10:30 a.m. – 11:45 a.m.#CampusChat: Cool, New Ways to Leverage Digital and Social Media

11:45 a.m. – Noon  BREAK

Noon Shuttle departs Clayton W. Williams, Jr. Alumni Center for Memorial Student Center

12:15 p.m.Lunch
Memorial Student Center, Bethancourt Ballroom, 2300B

1:15 p.m. – 1:30 p.m.BREAK

1:30 p.m. – 2:45 p.m. SEC Lightning Round: What's your biggest success or lesson learned from 2012?

2:45 p.m. – 3 p.m.  BREAK

3 p.m. – 4:15 p.m.Beyond XXX and OOO: Lessons Learned from Penn State & Other Athletics Crises

4:15 p.m.BREAK

4:30 p.m.Shuttle 1 departs MSC for College Station Hilton

4:30 p.m. – 5:15 p.m.Shuttle 2 departs Rudder Tower for (Optional) Campus Bus Tour

5:15 p.m. Shuttle 2 departs campus for College Station Hilton

6:15 p.m.Shuttle departs College Station Hilton for Messina Hof Winery

6:30 p.m.Private Winery Tour, Wine Tasting and Dinner
Messina Hof Winery & Resort
4545 Old Reliance Rd. | Bryan, TX 77808 | (979)778-9463

9 p.m. Shuttle departs Messina Hof Winery for College Station Hilton

9:15 p.m.Hospitality Suite Open/ Optional Activities

Tuesday, June 11

7:15 a.m. – 8 a.m. Breakfast Buffet at Bell Ranch Steakhouse or Casual Breakfast at Saved by the Bell Coffee House at College Station Hilton & Conference Center

8 a.m.   Shuttle departs College Station Hilton for Olsen Field at Blue Bell Park

8:15 a.m. – 8:30 a.m.Light Breakfast at Conference Session
Olsen Field at Blue Bell Park, Diamond Club

8:30 a.m. – 9:15 a.m. Campus Celebrities: Dealing with High Profile Coaches and Student Athletes

9:15 a.m. – 9:30 a.m.BREAK

9:30 a.m. – 10:45 a.m.Growing the SECU

10:45 a.m. – 11:45 a.m. Planning for 2014 SECCA Conference
Conference Evaluation
Conference Photo

11:45 a.m.Lunch

12:15 p.m.Conference Ends

12:15 p.m. – 1:30 p.m.Shuttles depart Olsen Field at Blue Bell Park for College Station Hilton and Easterwood Airport